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In this week's podcast, Patrick talks to Tim Mead, founder and CEO of Yeo Valley - the UK's largest organic dairy brand, based just outside of Bristol, at Holt Farm.
Tim starts by telling us how it all began, from when his parents bought the family farm in North Somerset, over 60 years ago, to Yeo Valley becoming the 3rd largest yoghurt brand in the UK. He explains that the changes the dairy market has witnessed over the past few decades have been considerable, making it increasingly difficult for farmers to make a living from their produce. However, by strengthening the market for organic dairy, he hopes to encourage more environmentally sustainable and financially viable farming methods, on a wider scale.
Tim starts by telling us how it all began, from when his parents bought the family farm in North Somerset, over 60 years ago, to Yeo Valley becoming the 3rd largest yoghurt brand in the UK. He explains that the changes the dairy market has witnessed over the past few decades have been considerable, making it increasingly difficult for farmers to make a living from their produce. However, by strengthening the market for organic dairy, he hopes to encourage more environmentally sustainable and financially viable farming methods, on a wider scale.